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Betsson have been an online sportsbook operator since 2001 and they have carved out a reputation as being one of the most reliable and user-friendly sites available for European punters. They one of a number of Nordic sportsbooks which have put sports fans first, and make wagering as simple as possible.
Betsson (Website Link) also boast an excellent casino which sits alongside their sportsbook and once signed up, players will be able to easily move their funds between the two products.
The Swedish bookmaker is licensed in Malta and has more than 60 years of experience in the gambling industry. The majority of their players are currently based in Scandinavia, although they can also boast a significant UK customer-base.
Betsson don’t tend to heavily advertise their product on TV and radio, but they do sponsor a number of sportspeople and sports teams. The company also own a multitude of online bookmakers and casinos include Betsafe и CasinoEuro .
They have endeavoured to improve the overall betting experience for their users, and their site is incredibly user-friendly. Navigating between sections is very straightforward, and they have customer support available every step of the way. They don’t tend to bombard their users with offers and enhanced odds, and this uncluttered and simple approach makes it much easier and far more pleasurable to browse the site.
Betsson also boast an array of different markets, and they have ventured into political and entertainment markets in recent years. Their mobile offering is also incredibly impressive, indicating that they’ve clearly planned ahead and begun to focus on a younger and busier audience.
When visiting the site for the first time, players will be asked to specify their chosen language and users can also change their preferred currency at any point.
Welcome Offer and Bonuses
Similar to Betsafe, which is part of the Betsson Group, they currently don’t have any sign-up bonuses for new users at the time of writing. In previous years, they have offered incentives to join the sportsbook, but at the moment, it is casino-only … read more about Welcome Bonus
Signing Up for a Betsson Account
Users can click on the ‘Join’ button which can be found on the top right hand side of the home-page and is significantly bigger than any of the other buttons located around it … read more about Signing Up.
Making a Deposit
There is a ‘Make a Deposit’ tab which is located on the right-hand side of the home page, and this will allow players to quickly fund their account. It is also possible to click on the account balance at any point to check on the banking situation … read more about Making a Deposit.
Sports Betting and Odds
Betsson certainly know how to cater for sports fans and the sheer variety of betting options on their site is mightily impressive. Alongside all of the popular sports such as Football, NFL, Tennis, Golf, Cricket and Boxing, they also have a number of niche options. The menu down the left-hand side of the home page has a full and comprehensive list of sports which includes Badminton, Bandy, Gaelic Sports and Pool.
There are also markets for entertainment shows such as I’m a Celebrity and these can be found alongside markets for the Oscars, the Brit Awards and General Elections. It’s a comprehensive selection and there’s an impressive array of options for players to explore.
Sadly, there are no horse racing markets currently available, which is a shame. However, Betsafe, who are also owned by Betsson, have a dedicated section which caters for fans of the sport, and that does help soften the blow.
They have also added eSports to their offering, and this has helped attract new players to the site.
For high-profile fixtures, there are additional boosts available on popular markets. For example, a Premier League match will have 3-4 boosted markets listed at the top of the page. These could include Over 3.5 Goals and Both Teams to Score as well as Team A to Score in Both Halves.
There are some handicap markets available for the majority of games, although there is a lack of Asian handicap options.
However, there is an impressive array of markets for each game with a comprehensive list of player-based bets as well as possession-based odds, which is a rarity.
It is very easy to add these selections into your bet slip, which will be located down the left-hand side of the page. Once you’ve finalised your selections, simply add your preferred stake and confirm the transaction.
Overall, Betsson has a hugely impressive selection of betting markets and sports enthusiasts will not be disappointed by the sheer variety of options available to them.
Betsson are always looking to make their customers feel comfortable and enjoy the experience of wagering with them. They have customer support available 24/7 and it is also available in a number of different languages. There are 19 different languages currently in use … read more about Customer Support
The Betsson in-play console is extremely eye-catching in its green and black livery. The Live Betting section can be accessed at the top of the page and this will direct players towards a plethora of live events which have ever-changing odds listed alongside them.
Football usually dominates the live in-play site, but there are also basketball, ice hockey, snooker, baseball and eSports on there. 1X2, Over/Under and Handicap markets are listed on this page, but further options can be accessed by clicking on the match itself.
The ‘Starting Soon’ page is extremely handy for pointing players in the direction of games/events which are set to kick off in the next couple of hours, and this is a great way of picking out forthcoming wagering opportunities.
The live streaming section of the Betsson website is a hugely welcome addition. This allow players to follow their bets courtesy of live pictures. Although stats and graphics are helpful, nothing can compare to watching every single minute live. This helps them stand out from the majority of their rivals.
There is a full list of live streaming events available on the Betsson website with the majority of ATP and WTA tournaments featuring on the console. NBA games also regularly feature whilst French Cup, Portuguese Liga NOS and the AFC Champions League are amongst the football offerings available.
Streaming can also be enjoyed via the mobile app.
Betsson’s online sportsbook has grown in stature in recent years, and they’ve clearly paid attention to the needs of their customers. Players can enjoy hundreds of different options on each match, and there are a number of enticing daily boosts, which help their customers get better value.
The in-play betting section of the site is amongst the best we’ve seen, and there are always hundreds of wagering opportunities for those who wish to get involved in the live action. Live streaming is a welcome addition to the site, and allows players to fully immerse themselves in all of the drama.
Their lack of promotions (at this present time) is a bit of a disappointment, although this may be addressed in the future. Customers can at least take advantage of the casino welcome bonus in the meantime.
Sports fans simply must sign-up for a Betsson account with a variety of alternative markets available and it is ideal for both experienced bettors and novice punters.